Online commerce is growing at speeds that have not been seen for a long time in classical trading directions. To start your online business, you should look at the solution of the Ukrainian company Melbis, which is unique in many ways and offers many pleasant and useful tools for people who need to sell, and not play with engines all day long. The company claims that a non-technical specialist can lift a working store in a matter of minutes.
In order to try a test installation on a local virtual server, you need to download the exe-instrallator from the manufacturer's website and raise the script to localhost in a few clicks. The demo version comes with a closed script, which in the full version is delivered open for free modification.
The store is managed from a fairly convenient Windows panel. It took me no more than 15 minutes to get used to it.
I.e. the employee dealing with the assortment sits in the usual native Windows interface and rules goods according to any imaginable rules of mass modification or import/export of commodity groups.
This is how the card of one commodity item looks like:
And this is how the product properties change:
A separate tab is dedicated to SEO: headings, descriptions, Keywords, title and much more. It is thanks to search engine optimization that many stores are selling today.
The creators of the Melbis store paid special attention to multi-user access rights, i.e. separate applications and access rights were made for the content manager, storekeeper and salesman .
The store and the client program also have a useful tool, the Melbis Shop Agent, an analytical tool that allows you to track the behavior of visitors in real time and generate various statistical reports.
I especially recommend looking at this store to those who have been playing with osCommerce (I kept a fairly successful store on it for a year and a half and unrealistically messed with it) or to those who have tried to really modify Shop-Script (now WebAsyst), in which the outdated design structure runs through a lot of files and any changes are given only with a fight. Not everyone has heard about the separation of design and content on the modern web. In Melbis, design and content are categorically separated.
If you are interested in success stories, then go to http://www.melbis.com/portfolio and look at the online stores built on Melbis. Many of them are very nice to look at — everything is logical and beautiful.
If you are interested in a solution for building an online store from Melbis, then read its full description on the official website and I am sure that the time spent on testing will pay off for you with a well-coordinated business.
Melbis is a sponsor of the blog Lifehacker.ru .
